I don't expect you to do anything. I was explaining why the newspaper is dying: Because people (in general, in aggregate) are preferring other forms of communication. It's obvious that in a world where the newspaper is your only option for "updates on things happening that are relevant to you", that it would do better than in a world where there are many more options to fill that need.
The number of Americans reading print newspapers has been declining since the web became popular. The average age of a newspaper reader is somewhere north of 55.