Also they have no idea how to finance and fund their growth:
>Our business model is not and will never be advertisements.
We will have a transparent revenue model based on a generic way for people to securely transact physical and digital goods and services inside the network. This will be done through an atomic digital unit of value. Although this initially reflected as a marketplace, our ambitions go way beyond that.
Apart from this, we’re also planning to help enterprise customers setting up their own internal, self-hosted and secure social networks with extra functionality such as projects, identity and access management.