What? That's not how crowdfunding works. If you crowdfund a bag for $200k and you get $1 mil, you don't turn that into a jetpack - you just ship the bag that you promised.
What? That's not how crowdfunding works. If you crowdfund a bag for $200k and you get $1 mil, you don't turn that into a jetpack - you just ship the bag that you promised.
Most kickstarters define "stretch goals" that are promised at different targets, if funding surpasses the base goal.
These goals may be release for different platforms, additional content, celebrity voice acting, etc...
http://www.hexus.net/gaming/news/industry/57541-major-kickst...
https://www.engadget.com/2014/07/06/mighty-no-9-gets-additio...
https://www.kickstarter.com/projects/portalarium/shroud-of-t...
So assuming that shipping more copies is very cheap once the game is developed, what do you do when you get $6 million in funding for a $2 million game?
That often includes a salary for the creators, but it's hard to justify a multi-million dollar profit (from the crowdfunding itself).