Is that really the problem? Everybody endlessly talks about how Netflix has failed to crack the recommendation nut for something like ten years now. Maybe a smaller, more curated selection will make a comeback, as the pendulum swings away from infinite selection (of mostly garbage).
The problem with Netflix, at least in Europe, is that good films are removed and garbage stays.
Its the same in Australia. Annoying as all get out. Stan has a much better selection.