http://fixitfastelectronics.com/mfc9330cdw-9140cdn-emboss.ht...
The TLDR there is that the HL-3170CDW has a sharper-than-normal lift off angle from the fuser roller (the part that fails). Inexpensive toner is more sticky than the Brother-brand toner, so it causes undue fatigue on the part.
We had this same issue happen to us about 1000 pages after switching to an ultra-cheap, pour-in toner option. We first replaced the roller with a cheap one from Ebay that ended up causing the printer to overheat. Then we bought a custom manufactured roller from the aforementioned Australian company. That one has lasted us more than 3000 page so far, even with the cheap toner.
Note: if you elect to change the roller yourself, don't touch the heating element / bulb inside of the roller with your fingers!