It's amusing to watch so many people, for probably the first time in their life, fight so hard for the 'rights' of a large multinational corporation.
The basic problems, of course, are the natural monopolies and near-monopolies that came from networks. Given the amount of power you'll find in those companies given the surveillance society, I wish that antitrust law would actually come into existence again.
The be fair, there's nothing new here. Whether it was the day of Hearts newspapers or the big 2 1/2 TV networks, mass media outlets have always been political tools that are argued over.