>Turns out, it's not any form of physical abuse or kinky S&M or even a metaphor relating to those -- it's all one big misunderstanding.
>Swedish writers Max Martin and Rami Yacoub believed that "hit" was American slang for "call."
https://www.billboard.com/articles/columns/pop-shop/6753845/...
And the fact that it's another mistake made by Swedish writers shouldn't make you think they are bad at English, but rather make you wonder how many successful writers/producers of pop music come from Sweden.