Being able to install it with one click in Steam is a game-changer, especially with all the additional work Valve is putting into that ecosystem. I can live with a few "emulation" bugs (I know, I know, WINE is not an emulator) if it means I never have to switch into another OS, when the setup is this simple.
One of the first supported games is "Doki Doki Literature Club" which I actually streamed from my Windows PC to my laptop (which is only running Solus Linux) when I finally wanted to play it a couple of months ago. Guess I should've waited a little longer.
Another use case I've just been made aware of is downloading the Morrowind game files for use with OpenMW[1], which has Linux support but needs the original game files to function. Until now I had to either do that in WINE or copy the files over from Windows.