Interesting. I don't think many have the expectation that they have the right to watch a Netflix movie they streamed in perpetuity, as they do with Kindle books or iTunes purchases.
A few years ago you could get pretty much any DVD from Netflix mail service, you could also walk in a video rental store and find all the classic, as well as all the blockbusters from the past 10 years.
It's really sad that a technological advance lead to such a regression.