Jira's just a tool, a tool with an API, if it burns you so much then set up an email filter and spend a weekend on some GitHub-workalike wrapper or whatever other tool you believe does a better job. God I hate the damned thing, but placed beside all other similar tools in its class, I'd recommend it any day of the week, including over the joke of a system GitHub supplies - hell the ancient Bugzilla even compares favourably with GitHub.