"Fragmentation is a huge problem, and I don’t understand it. Why do you care about managing your own streaming platform. Just licens everything at a price you believe to be fair and let the platforms fight to provide the best experience. As a music, TV or movie studio you’re the only one that sure to make money."

This would be amazing. Imagine picking your streaming service based on who has the best app / recommendations / social baked in (or whatever you were looking for). But from a friend that works in TV sales - the platforms fight and pay for the exclusives. If it's going to everyone - pass. That money helps film the new stuff. I guess music has an advantage in the respect that it doesn't really work like that - and it's much cheaper to record an album. That's why it's so frustrating when music services fragment.