It's not clear those low-price low-quality products aren't legitimately listed first because most people prefer them.
Edit: ignore the above, I failed to read the part where they said the price was the same.
Edit: ignore the above, I failed to read the part where they said the price was the same.
Relatedly, if someone else can make a business out of helping your customers sort out fake reviews on your site, like Fakespot has, it pretty clearly means either there’s something wrong with your site or you don’t care about the sham reviews because they still drive business for you.
Another example was how Taobao increased the number of useful reviews by allowing sellers to pay for reviews, and used NLP to determine if the review was useful. If it was, only then would the reviewer get paid. This would then dis-incentivize sellers expecting bad feedback from paying for reviews, and incentivize good sellers who were seeking honest, relevant feedback.
Seems like both examples can still be gamed, but it seems like a step in the right direction.
Low price, low quality is a real value proposition; outside the context of wristwatches, no one legitimately prefers lower quality at the same high price.