Does YouTube Underpay Artists 13B a Year?
thetrichordist.com
thetrichordist.com
I am not saying that Google shouldn't pay more, I am not saying that Google says less. But do a quick sanity check before posting silly numbers in a blog post. Or better yet, provide solid evidence to back up your assertions.
The article is completely wrong. The blog post referenced (1) says only that "more than one billion fans come to YouTube to be part of music culture and discover new songs and artists". This doesn't translate into YouTube Music having 1B MAUs, nor it translates in any way to Spotify users.
The article is just a piece of low quality rubbish:
This is Google: Second largest corporation on earth, manipulating children to protect one of the biggest corporate rip-offs in history. Disgusting
(1) https://youtube-creators.googleblog.com/2018/10/a-final-upda...
At least on YouTube users with ad blockers, are still able to help understand "trends" and that helps keep engagement high by users who don't have ad blockers. Its still a valuable user even if they don't produce revenue directly.
Betteridge's law of headlines is an adage that states: "Any headline that ends in a question mark can be answered by the word no."