Sometimes a company’s owners have no one to pass their ownership down to (not having kids or their kids not wanting to take on the family business, etc). So they either sell the business off or do layoffs and liquidate and move on.
There have been instances where companies that employed a good amount of people in a town shut down due to this.
Making a company employee-owned is one way to keep it alive and operational. Sometimes it’s a better option than selling the ownership to a third party.
But then again that was just their sales pitch.