I'm not sure if that self-interest thing was misinterpreted. What I meant is that when people are alienated by corporate politics enough to not buy their things - then it's no longer in the economic self interest of the company.
Are you saying that's happened here?
I live in Europe, but my understanding was that Trump fans were in a minority (based on the fact that Clinton got more votes but rural states have more electoral college votes per capita), which would make being anti-Trump more likely to be a successful marketing strategy.
I'm not sure, probably not. But I think in similar cases in the gaming industry this has definitely happened. BF5 just as a recent but non-ideal example. So it's dangerous for them, and hence my baffling.