Took me a few weeks on the job to actually understand exactly what we do. When people ask me what the software I work on does, I just tell them "it's complicated".
There is so much b2b software that fills a specific niche in a specific industry that makes absolutely no sense to people outside of that space.
Unfortunately, the parts of the industry I interacted with share your golden rule so many years ago I found refuge in infrastructure/backend where being enthusiastic about the product is never on the list of stuff to care about.
Such hiring practices is how cults start.
I'm sure there's room for the guy who wants to just build what you tell him to do and he's great it. I just don't want to do that and I want to be surrounded by people not like that.
Not to say that they don’t do some such screening, but I thought I’d add another data point.
Maybe just the people that don't know how to fake it?