Those "Honest Ed" signs are beautiful, and remind me of the hand-painted signs I'd still see in Brooklyn in the late 60s and early 70s (probably nearing the end of the era for hand-painted signs)
Some of those signs are probably from back then, but they retained the style right up until they closed in 2016.
The place was a godsend when I was younger—you could get hygiene products and some food items for dirt cheap.
And the sight from the street was even more wild than those hand-painted signs: