Scooter mechanic, once homeless, says cheap rides now help him pay rent
sfchronicle.com
sfchronicle.com
The thing that irks me about this article is the feeling that it's going to be used as a powerpoint footnote/feel good slide forever well after the primary person in this article has long since departed.
The emotional stories about a long lost relative found on Facebook?
The single mom who started writing a blog and thanks to the wonders of AdSense she's rich?
and the small mom & pop store who found huge success with Groupon? ( How that went out? eh?)
Otherwise, it's hard to believe that 'person gets a blue collar job' is something that an article would be written about...
Everyone doesn't know that. You know it because you were an ad exec. Educating people who aren't yet sufficiently cynical about stealth advertising is a valuable goal.
Maybe a PR person suggested the story, maybe nobody did. Maybe the author came up with the idea and just wrote it. Maybe the author emailed around looking for examples and a PR person jumped on the idea. Who fucking knows. But nobody in this thread has any first hand info about it.
Either way it's not advertising, it's a story in the newspaper by a journalist that has ethical standards to live up to. We live in an era now where people are trying to blur the difference between ads and journalism, for a reason, so I personally care about the difference.
Also the word submarine is fucking stupid.
Regarding the link, I can see why an ex-marking executive would be annoyed about a way to easily communicate such tactics with a "buzzword". Submarine articles probably work quite well when trying to build an image for a company.
Now let’s write the truth...tech start up that litters public streets with their crap hired a homeless man and exploited him for the purpose of paying even scummier media folks to print a PR fluff piece under the guise of a legitimate news story...probably the same company will try to milk investors for even more money using the article as proof of their goodwill and growth.
A PR firm will help find a story, write a pitch, and package up the details to make the reporter's life easier (studies, data, contact info, etc). They might help with things like vetting the subject or coordinating scheduling for an interview, etc. In this case, even the photos were taken by a staff photographer for the SF Chronicle.
Is the company going to pitch a story on how many ER doctors their scooters are keeping employed because customers injure themselves? Probably not. But it's not their job to and it's certainly not unethical to pitch a positive human interest story.
Anyone can pitch a journalist. That's frequently how they find stories. And it helps if you include information that will make writing about it easier.
Ya... people riding scooters once drove expensive cars fixed by mechanics earning far more than 22$/hour. Manpower is the only real cost in any organization. So any new tech or business model that is cheaper than an old system (ie scooters instead of taxis) almost certainly means someone somewhere is earning less money than under the old scheme.
Hands up everyone who predicted that scooter companies would destroy jobs. No-one? thought not.
I haven't tried one yet myself. I want to after this insurance season...
The bikes in Seattle get vandalized/destroyed all the time. People seem to enjoy throwing them into the sound
Edit: Article says he paid in full.
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is anyone else getting this 403 error?
EDIT: Comment is at -1 now and i'm still getting the error. Could the downvoters comment on why this comment is worthy of downvotes?
People are gonna die on these things and kill other people if they haven't already. These scooters have no place in my city.
So she was facing a liability for fixing the car, perhaps some sort of insurance fraud on his part, AND her insurance was going to list an incidence of her "striking a pedestrian." Fortunately she found out there was some CCTV footage that exonerated her, but all of that just so some drunk a--hole can zoom around on a scooter and the scooter companies make money?
If you make a claim and the other party doesn't have insurance (it's unlikely the law requires someone to have liability insurance for their bike) and you need to make a claim, you could be SOL, but that's really a problem with how insurance companies operate.
You can rarely hear them coming (I don't wear headphones or anything), and they'll zip by with enough speed to cause serious harm.
What if I had stepped to the side? Or done a stretch and moved my arm to the side?
I'm not trying to be in physical therapy for a year or more because you can't walk your bike from the nearest corner to wherever you intend to park it.
As far as requiring these things be in bike lanes, it's all well and good to say that. But at least in my city, there seems to be a ton of confusion from bike riders, cars and pedestrians alike about what the exact laws are, let alone reliable enforcement of these laws.
Cops are rarely going to see misuse anyway, so that wouldn't have helped the parent poster.
This is like Ford rented someone a car for off-roading with FWD, no seatbelts and racing slicks, didn't ask for proof of a license or any experience driving at all, and they ended up driving off a cliff.
Scooters solve a niche in the "not quite big enough to be regulated like a motor vehicle" transportation segment. There's no inherent reason they can't be used in public spaces.
The only reason scooters are an "issue" is because they are new and that newness results in them existing in a legal gray area that causes people to feel entitled to all the speed of real vehicles with all of the responsibility to operate safely that a pedestrian has (i.e. none other than your understanding of physics and desire not to be hit by other traffic). This "issue" will be solved eventually if scooters do become popular enough to take part in accidents actually harm people with any meaningful regularity.
Bikes on roads are required to obey the same signals and markings cars do, as well as staking in their lane (if one exists). Plenty of bike paths have separate lanes for walkers/joggers and bikes...the closing speed of one can be an order of magnitude higher than the other....
>The only reason scooters are an "issue" is because they are new and that newness
No, operating a powered vehicle on sidewalks is nowhere near as novel as you think it is, and the courts should have no difficulty addressing the fining/prosecution of those that do so. I don't know why people think "battery-electric scooter/skateboard" requires a paradigm shift in how to define a moving violation.
>This "issue" will be solved eventually if scooters do become popular enough to take part in accidents actually harm people with any meaningful regularity.
Great. We just need a sufficient number of electric-scooter related deaths and injuries to overcome the natural inertia of the criminal justice system &&|| trial bar. Then someone will fix the problem.