It's amazing how easily people are alienated. I'm immune to this protein fad. As I still have a working rational mind. But people are obsessed with protein. Dozens of eggs. Whey protein. Chicken, chicken etc. It's appalling.
So people do what people do: believe whatever it is they want to. People like bacon, so they convince themselves that high-protein high-fat diets are a panacea for the worlds ills, and the bad reporting lends fuel to the fire.