There are some very strange arguments in this article.

One claimed advantage of a web app is: "An App Store developer license costs $99/year, whereas a Namecheap domain is less than $10/month". Now, correct me if I'm wrong, but surely a year has 12 months, making it actually more expensive? I guess it's an advantage if you expect your business to fail within 10 months?

Also: "Browsers automatically translate text, so web developers don’t need to do much extra work to reach foreign users."

...

What? Presumably the author speaks no languages other than English. Developers of native applications could easily run their UI strings through machine translation if they wanted to - but nobody wants that because the results are at best unprofessional and usually nonsensical gibberish.