Fox Joins ABC, NBC, CBS in Blocking Google TV Devices
daringfireball.net
daringfireball.net
I can't wait until this War Against the Consumer is over, but until it is I'll do my part to refuse to support these antediluvian companies as best I can.
Don't get me wrong, I'll happily pay for content I want to watch. I was just paying for content that I never even thought about watching, much less enjoying, especially when much of what I want to watch (Daily Show, House, Dexter, etc) are online for free legally or come from Netflix.
I think online streaming from their site is the problem. It is a loss leader. It's meant for second viewings or for people to stay up to speed if they missed a show. They don't have a revenue model for their websites to justify their existence if you don't buy their DVDs or watch via cable/OTA.
One thing that struck me is why don't they move to a streaming model that looks more like TV. Three minutes of commercials every 10-15 minutes of actual content. I think this at least would begin to get them closer to their TV ad revenue. And with Hulu, since I can rate the commercials, I now get commercials that I'm generally far more interested in.
This has only worked because the users couldn't get that content on their big screen (without jumping through some hoops).
You call this a "War Against The Consumer" because the networks don't want to give away their product for free? I fail to see how the Networks are the bad guy in this.
I'm also not a big sports guy, that seems to be the one niche that's really keeping cable tv alive, but even that is moving more and more to be online available via subscriptions and what not, for better and more choices, TONS more choices.
The advent of things like Google TV should be a massive wake-up call to the broadcast industry. The fact that the first thing major networks do is block the device, even though it's no different to someone on a computer shows that they're scared. They need to not follow the RIAA and fight to the death to keep the old ways, they need to adapt to the times, figure out how to build a new monetization strategy around internet content availability, and finally move into the 21st century.
How do those of you that enjoy sports and have dropped cable handle that? I need to be able to see my local teams and watch many other NFL games but the problem within the U.S. is that because of deals the NFL has made with many of the content providers they don't provide any type of online service directly to the consumer.
Any advice on how to get your sports fix without cable/dish?
If you're a soccer fan, things are much better. Soccer from the Barclays Premier League, Serie A, and UEFA Champions League is available on foxsoccer.tv for $15/mo. The World Cup was streamed for free in the UK and Canada, and monthly proxy server subscriptions are cheap.
And it will only stop them until some workaround is made - which will properly not take that long.
On the plus side, since their partners will probably have a lot of these left after the holiday season, I think I know what I might get in my goodie bag if I go to Google I/O next year!