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Imagine if all you need to do everything is turn PSDs into HTML and your job title is programmer.

And then someone shows you this book and tells you that every good programmer loves this book and it is confusing. The reaction is always negative.

That is not the intended audience, it's a book about programming, not about some specific technology.

The book is not really about programming. It is more about thinking.

Well, yes, but the people giving it one star appear to not understand that they weren't the target audience. That's the point.