But they don't, and they certainly play favorites.
- So far, they have taken no action to Google's similar behavior ( and yes, the removed the app, but after Facebook was punished )
- They had a huge privacy bug with Facetime that they have brushed it under the rug, which may expose underlying privacy issues ( how is this possible if the connection isn't established before you consented? )
Apple has done some good, but it's no saint, and should not be a vigilante.