While I agree with some of you that this probably wouldn't get nearly as much attention if there was an unknown team/investors behind it, I still find all of the negativity surrounding startups these days on HN and other sites like TechCrunch to be annoying and totally counter-productive. If you think something is stupid or lame, fine - whatever. But do you really need to tell us all about it? Why do you think any of us care? My guess is that most of these people are probably failed entrepreneurs and the only thing that makes them feel better is wishing the same failure upon others trying to make it.
As for myself, I am not particularly interested in this service and have no plans to use it, but that doesn't mean it's lame or that there's no market for it or that it can't be a success.