Yes, millions are a much bigger temptation, but you still have a choice. In the hand, either they decided those companies where matching their ethics, or they gave up on ethics for money.
Given our entreprenarial culture, is that surprising ?
(I used to share an office building with Eero's early team. They seemed nice.)
I'm saying it's still a choice.
We, sadly, prefer one option to the other.
Or maybe there is a third option we don't see.
Yet it is still a choice. It's just a question of how much your values are worth.
This isn't an aberration; it's the goal. Startup companies are group-funded technology incubators that, if they succeed, are consumed by larger technology holding and aggregation companies.
It is possible. Not saying it's easy, but it's still a choice.
The we still make the choice to give the bullies more power in the end.
This is the flow of the Silicon Valley startup ecosystem.
However, what i think happens is that you see a headline "Google buys Nest for $3.2 billion" but the reality (again, i'm assuming here) is that in order for Nest to get that $3.2 billion, they need to reach certain sales goals. So now the little companies drive ends up being to reach sales goals.
So i'm not sure the elegant products get mutated so much to serve the new owners, i think the acquired company gets mutated to cash out.
At least in that case, you have it very very backwards. Nest made Google more like Nest, not the other way around.