That prefix certainly comes with baggage. There were a lot of affordable "Volks-" (read as: "for the people") products created by the DAF (German Labour Front) between 1933 and 1945. The more (internationally) known ones are the Volkswagen, Volksempfänger (radio receiver), Volkskühlschrank (refrigerator), Volksgasmaske (gas mask).

On the other hand, the infamous "BILD" tabloid started using that prefix brand again in 2002, with the Volks-PC and has been marketing 200 products with that prefix since and other companies/projects/products followed (like Volks.Fahrrad - which had to rename because of the product proximity to Volkswagen).

Me too. They could maybe recycle a few old slogans too:

"Ein Volk, ein Reich, eine Netzverbindungmitteilungsgesellsschaft"