Typically you select a class of laser safe for the environment it will be used in -- class 1 is typical of LIDAR systems for this reason which poses no eye damage risk.
If you somehow fixed the laser and stared into it, it would probably hurt.
See for example: https://knowledge.faro.com/Hardware/3D_Scanners/Focus/Laser_...
according to the test report, if the mirror fails, you would hit dangerous levels of energy deposited within 0.2s and they recommend that the laser must be turned off within 100ms to avoid risk of eye damage.