On the one hand, they're probably not going to be seriously held accountable for supporting sex trafficking. Best case, the CEO gets uprooted, or they get a menial fine. Legislation to support bigger consequences would be great.
On the other hand, SESTA/FOSTA has had a chilling effect on any sexuality on any platform in the US. There's Facebook events for burlesque shows that are being removed by Facebook because the word "sexy" is included in the description. And non-profits that try to promote safer sex, support people in abusive relationships, etc are removed from social media or have their websites revoked because they have "sex" in the title.
Where's the middle ground? How can we create consequences for companies that act unethically without them then banishing all sex-related content?