> Curious how you read anything but promotion into this article?
So for starters, it's clearly a "straight news" piece, so the overall tone is neutral (not promotional), but the subtext is pretty obviously negative:
1) The tragic photo at the top of the piece.
2) Highlights the role of adverse circumstances: "There are two big reasons for this shift: the price of housing and student loan debt." / "But a lot rent and share because they're broke and they need to save money."
3) Ends with this quote focusing on how unsustainable it is: "It's not something that you can do forever, because you do need to have a place that you can genuinely point to and say, this is my home," he says.