The offering is a bundle of services that respect you and your privacy. $7.99/mo for a software suite: Librem Chat (Riot), Librem Social (Mastodon), Librem Mail (K9), Librem Tunnel (OpenVPN), and more services coming soon e.g. Librem Files, Librem Backup, Librem Contacts, Librem Pay, Librem Dial.
The key value for me is all of these are curated, updated, available/accountable via one vendor, etc. Other people who prefer free-as-in-beer versions can still get Riot, Mastodo, K9, OpenVPN, etc. as is.
And if any of you are product managers or technical marketers, have a look at the Librem products matrix and explanations area-- in my opinion it's the among the best in the industry: https://librem.one/#mce_1