How do you think the 1st Amendment is interpreted that they don’t regulate speech of all kinds?
Defamatory speech, libelous speech, commercial speech, noise ordinances, permitting/zoning to limit when and where protests can be held, copyrights/trademarks, speech that interferes with government functions (ie burning drafts cards), advertising restrictions (no advertising tobacco/alcohol to children), regulation of speech of minors by schools and even child pornography are all government regulations of speech.