This reduces the meaning of "control" to be completely useless. "Combating mind control" kind of loses its edge if you're going to war with book clubs.
Examples of enabling control: Learning math was forced on me as a child (unlike reading, I hated doing problems), but its importance to my life cannot be overstated. I join exercise classes to control myself and make sure that I get healthier. Etc. While there is a lot of difference between these and a "cult", I think the point of the OP is that control isn't simply bad.