Google has done this again and again with their APIs and services other than their main search and advertising business. For me as a developer Google has a bad name now and I'd never invest my time developing something in their ecosystem or worse have my business depend on it. They do not care about their user base as is shown even when they shut down paid services. Which is why even with all their promises about Google Cloud I still don't trust it. When one says that about Google Cloud you get this immune response that it is different, but it is prefixed with Google which is a bad name when it comes to keeping third party services or APIs up paid or unpaid.