>It doesn't matter. I don't need all those features. The product is commodified.

I've encountered a case when it does matter. I tried applying for a bank online through multiple browsers, OSes, VMs, but never managed to get the form to work. Eventually I called them to apply - there was a valuable perk for me - but most customers just won't bother. A good software team would have spotted the drop in conversions instantly.

I told them about it, using the terrible online form. They weren't interested.