It seems to hearken back to the 20s or 30s? when everything you can say about a product was labeled on the product: https://i.pinimg.com/originals/32/cb/43/32cb43687e9d39e31466...
> Emanuel wasn’t a businessman (or a doctor, for that matter). He was an activist who, in the wake of his parents’ deaths in the Holocaust, began using his soap’s label as a, well, soapbox for proselytizing his “All-One!” thoughts and ideas. His philosophy, which he eventually named the “Moral ABC,” comprised a grab bag of religion, spirituality, environmentalism, and self-help, and its peculiarity was matched only by its ambition: peace and harmony on “Spaceship Earth.”