Those businesses seem to all be doing fine. They just implemented one of those annoying pop ups that you have to agree to before you can see their site, and they’re still doing all the same things with your data. But with your “permission” now.

All the other businesses, though, the ones who were never planning to do anything bad with your data. Those ones still all had to do a bunch of work and show that same stupid notice that drives their customers away. And they’re a lot less able to defend themselves against the mean spirited user behaviour outlined in the article.

And for added fun, the eu now knows that it can pass silly laws like this as often as it likes, and the whole software world will need to devote a team to do a full sprint implementing another piece of user hostile code that doesn’t help their business.

I’m not a fan.