Weren't they killed the moment Spark appeared, having heavily invested in accelerating Hadoop? I am surprised that Cloudera is still around...
Why spend $10k per node in an upfront licensing deal when you can buy it from AWS for a few dollars an hour.
Spark Streaming is just one part of Spark and the far less used part as well.
Spark hasn't been killed by anything and is still heavily used for ETL and ML.