> but if Facebook is the only actor running this network why make it a cryptocurrency at all?
They're selling a seat at the governance table for $10 million. I suspect in an effort to put this new token in the decentralized/not a security bucket the SEC views ETH. That allows them to avoid registration and the enforcement headache Kik is currently dealing with. Quite clever on Facebook's part. Zuckerberg is smart enough to give up a bit of control and toe the line ("decentralized"... among his Wall Street friends) rather than retain complete control and run head-first into a regulatory brick wall. FTA:
> Facebook is in talks to create an independent foundation to oversee its cryptocurrency, The Information reports. It’s asking companies to pay $10 million to operate a node that can validate transactions made with its cryptocurrency in exchange for a say in governance of the token. It’s possible that node operators could benefit financially too. By introducing a level of decentralization to the governance of the project, Facebook may be able to avoid regulation related to it holding too much power over a global currency.