Once 32bit hardware-based virtual memory entered the picture, every single application would just assume you have endless RAM - memory checks are reserved for "common cases" like trying to create a 100000x100000 image in a (32bit) image editor.
The reason for all that is simple: out of memory situations are stupidly and increasingly rare and in most cases where they can happen there isn't much you can do (e.g. what would you do if you run out of memory while making the fourth button in a toolbar?) and really in the 99% of the cases there might only be five people in the entire universe that will encounter such a case (two of them will tweet about it though and amass a lot of "lol, those garbage developers" retweets) so littering your codebase to keep those five people (and their Twitter followers) happy is not worth the effort. I mean, are you really going to put a "run out of memory" check after every toolbar button allocation? And what are you going to do if that fails? What can you do?
AFAIK some modern languages nowadays even assume memory allocations wont fail (and if they do they just terminate).