You're dodging the point here - the point is that the scope of the privacy policy should correspond to the scope of the business. And the NY Times privacy policy has basically the same scope as Google's privacy policy, despite them not providing useful services at the same scale. The evolution of Google's privacy policy in fact is about the increase in the scope of Google's business.

It's not so much hypocrisy as the fact Google's collection and use of data is skewed towards providing better services to consumers while New York Times's (and their partners' through the site/app) collection and use of data is skewed towards monetization.