This failure was a decade, if not longer, in the making, pretty much since smartphones started replacing DSLRs for travel photos for at least some people.
But I'm sure Canon's leaders laughed it off until now.
But I'm sure Canon's leaders laughed it off until now.
Canon specifically has fallen drastically behind their competition in those spaces, allowing Sony to decimate them when it comes to features/performance and cost. Canon's current line up of cameras are missing features that their competitors have had for years. It's kind of shocking how they seem to consistently miss the mark on so many things. Their build quality and reliability is still top notch though.
I think ultimately the professional market looking for larger sensor cameras has gone to other brands due to this, which is probably hurting them a lot more than expected.
While their lens quality and EF mount have probably been their saving grace, I personally don't find their lenses to be worth the cost. I left the Canon ecosystem for Fujifilm's X-Series cameras, and cannot believe the IQ their lenses have, across the board, and they're priced very competitively. I'm just a hobbyist at the end of the day, but when I can get an incredible portrait lens on the second hand market for $650, that rivals L-series glass, it's really really hard to justify that Canon premium.
Read Noise:
http://www.photonstophotos.net/Charts/RN_ADU.htm#Canon%20EOS...
DR:
http://www.photonstophotos.net/Charts/PDR.htm#Canon%20EOS%20...
Panasonic and Sony don't seem as worried about cannibalizing theirs, which might be a better strategy in the long run. Fuji and Nikon don't sell cinema cameras, so they have no incentive not to move fast on adding video features to their (previously) still cameras.
Photos on best phone sensors look OKish under ideal conditions, and if you don't need any zoom (subpar additional cameras on recent phones are pretty bad so far). Add any zoom, less than ideal light, faster moving objects and even phone sensors rated in DxO Mark over 100 are simply not good enough (I have one of those). Forget night at all.
Yes its enough to clearly see where you are and what you do, but that's about it and any photo aesthetics are often simply not there. Phones of course have huge advantage of almost always being there, but that's another topic. Some of us want to capture important things in life in ways that will stand the test of time better.
It's large, but shrinking according to:
https://petapixel.com/2019/07/08/canon-increased-market-shar...
"So far, 2019 is continuing that trend" (downwards).
Smartphones reduced the market for ~$500 digital point-&-shoots. However, for the more expensive prosumer and professional cameras like the $1999 Canon EOS R mentioned in the article, Canon is competing with other high-end cameras like Sony Alpha mirrorless.
https://www.google.com/search?q=sony+mirrorless+outsells+can...