I’ve got a beef with this article.
I can probably only consider the end of the beef industry getting near when:
a. There are more people I see opting for the plant based food, instead of beef;
b. When there’s really a shortage of cattle that produces or slaughtered as beef.
There’s a moral aspect of eating plant based foods, but I cannot see anyone transitioning easily from animal based meat products to select plant-based foods as their main source of sustenance. It will take a lot of discipline, willpower and of course, the availability (and affordability) of plant based food products for someone considering the shift.