I've browsed through the article you linked to, one of the subtitles was "Realizing the future of DevOps is a single application". Also a horrible idea: I think it locks developers into a certain workflow which is hard to escape. You have an issue with your setup you can't figure out - happened to me with Gitlab CI - sorry, you're out of luck. Every application is different, DevOps processes is something to be carefully crafted for each particular case with many considerations: large/small company, platform, development cycle, people preferred workflow etc. What I like to do is to have small well tested parts constitute my devops. It's a bad idea to adopt something just because everyone is doing this.
To sum it up, code should be separate from testing, deployment etc. On our team, I make sure developers don't have to think about devops. They know how to deploy and test and they know the workflow and commands. But that's about it.