> regarding physical models, you are assuming there is a universal truth or reality that is the same for everyone
which is basically an axiom one must adopt to engage in science. E.g., here's the formulation found in the Wikipedia article "Philosophy of Science"[1]:
> that there is an objective reality shared by all rational observers
So if one wishes to engage in an inquiry that doesn't hold this axiom, it's of course a perfectly fine thing to do, but it's best for all concerned not to call it science or scientific. Many issues and lines of inquiry that are important to people aren't amenable to scientific inquiry, but it does nothing but harm to dissimulate.
[1] https://en.wikipedia.org/wiki/Philosophy_of_science#Naturali...