Yes, but let's compare Examine.com to let's say Forbes.com
When you read an article at Forbes, you are assaulted by scrolling ads, banners and other stuff from every direction. The appearance and experience is chaotic and clingy.
If we are going by appearances, why should Examine.com have worse search indexing than Forbes articles?
Here is an example from both: https://www.forbes.com/sites/nathanvardi/2019/07/25/a-billio...