So even though many groups/companies want to get involved in CDR, if there is no market for paying for "CDR as a product," investors will not put money in. Having Stripe and other companies guarantee payment for carbon dioxide removal would actually make a real difference in helping to spur the CDR market. Companies would be able to point at who will buy their "product" and at what price, and then investors would be able to invest.
Creating a carbon price is the most obvious and simple solution to make the "free market" solve a problem created by the inefficiency of the "free market" in the first place, of not pricing in the real world cost of the externalities from each tonne of CO2 released. The emitters should have to pay because each tonne of carbon put out into the atmosphere causes economic damage in terms of health effects and more. Some 30,000 people die prematurely in the US each year due to air pollution, yet most emitters do not pay these costs[2].
This is termed the "social cost of carbon" (SCC) and based on estimates from the U.S. governmental Interagency Working Group in 2013, each 1 metric ton of CO2 released is said to have an SCC of around $37 (2007 USD).[3] So even though there is a consensus among most scientists and economists that there should be a carbon price, and companies technically owe around $37/tonne, no one is sure when it will occur or at what price it will be at. This uncertainty and lack of a large scale market is what prevents major private investments into large scale carbon dioxide removal (CDR) technologies.
It is particularly frustrating because if the free market was truly rational, polluters would be paying for the externalities on their CO2 emissions, and the CDR field would blossom. By creating a market themselves and also offering to pay at a range of prices (even though there may be cheaper options available), Stripe can help foster CDR companies when they are most vulnerable, helping them breakthrough their technological learning curves and achieve scale. At the very least, just keeping companies subsidized and advancing technologically until the world corrects this economic error, is a worthy cause.
Having a guaranteed CO2 removal price would allow these companies to just focus on their technology and not have to individually force the global economic system to price carbon, in order to be viable. So again, great job Stripe in starting this, and to other companies/organizations, please start similar initiatives.
[1] "Interesting ideas include crushing rock with natural forces" [https://ProjectVesta.org]
[2] https://www.cnn.com/2019/07/23/health/air-pollution-us-death...
[3] https://www.edf.org/sites/default/files/expertconsensusrepor...