* earthquakes shifting you a meter or so are a really big deal, reprinting stationery would be low on the scale of things you're caring about.
* translations so often don't work in a one-to-one fashion, it'd be risky to expect them to do so.
* this is a big deal.
* had you read the article, it specifically explains that you don't need a data connection to determine the address. Also, GPS coordinates are a terrible way to pass locations between humans, numbers are easy to transpose, mess up, forget.