Well I think the title means to say point and shoot (built In lens) cameras falling sharply. Interchangeable camera sales are on the rise, which of course makes perfect sense.
2011: 16
2012: 20 <--- peak
2013: 17
2014: 14
2015: 13
2016: 12
2017: 12
2018: 4 (annualized rate of 8)
The camera isn't dead, it's just not being purchased by people who don't want to learn how to use them.