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You’re describing a monopoly and the proper tool to deal with it is anti-trust, not entrenching it by pretending it’s a public utility.

What would that look like though? If consumers wanted to go to 20 different stores to shop online, they'd already be doing that.

> What would that look like though? If consumers wanted to go to 20 different stores to shop online, they'd already be doing that.

They do. Amazon accounts for about 47% of online retail. The rest is divided up among a bunch of other sites.