> Most mainstream toilet roll brands source their wood pulp from boreal forests in Canada, which are very old and take between 20 to 50 years to regenerate.
it's this kind of crap (pardon the pun) that makes us feel good about using recycled TP.
also, i have to give a shoutout to whoever Who Gives A Crap's copywriters are; the stuff they put on the undersides of the tissue boxes and TP rolls is genuinely hilarious. I worked along side great copywriters years ago, and I can just picture those kind of people sitting around brainstorming funny stuff to adorn the wrapping with.
edit: it's made from bamboo, not recycled.